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| iMedia Launches INN- the iMedia Newspaper Network iMedia International has launched the first phase of its national, newspaper affiliate network. The iMedia Newspaper Network or "INN" is the first national newspaper network to provide major U.S. newspaper affiliates with the ability to distribute syndicated, interactive multi-media content and advertising directly in their newspapers. The Company considers the launch of INN as a major, groundbreaking step in its strategy to bring sight, sound and motion to newspapers nationwide. The INN network, which now includes such prominent affiliate newspapers and publishing groups as the New York Daily News, Dallas Morning News and selected Media News publications was designed to integrate iMedia's digital multi-media content with interactive advertising while exploiting established newspaper distribution channels. With a combined minimum circulation of over 2.000.000 subscribers, INN provides advertisers, sponsors and content providers with the ability to distribute multi-media commercials and messages directly to the largest remaining non-fragmented media audience-newspaper readers. The network will launch using the November issue of Hollywood Previews Entertainment iMagazine, the world's first interactive magazine on disc. At a minimum distribution of 2.000.000, Hollywood Previews will be one of the largest distributed entertainment-specific publications in the United States. Another key component of the Network is the HollywoodPreviews.com website which features a host of proprietary entertainment content, celebrity interviews and red carpet events. As part of each partnership, iMedia will provide a customized Hollywood Previews micro-site that will be embedded on the websites of each partner newspaper. The micro site will also feature Internet advertising opportunities, increasing each paper's ability to offer additional multi-media exposure to its existing advertiser base. write your comments about the article :: © 2006 Networking News :: home page |