Amplified Telephone Helps Moms Say Hello to Good Health

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If prevailing trends are any indication, more and more Americans this Mother’s Day will say good bye to flowers and chocolate and hello to healthy gifts. From massages to yoga classes to fruit baskets, consumers will be doing for Mom what they’ve been doing for themselves - finding creative ways to improve her health. One company recognizing this trend is Clarity. Clarity has developed a cordless telephone, the C410, to help Moms with mild to moderate hearing loss, which has become a major health issue among the Baby Boomer generation, not to mention their parents. According to a study co-sponsored by The EAR Foundation and Clarity, 44% of female Boomers in the US are struggling with hearing loss.

Unlike previous generations, however, Boomers are showing an aggressive inclination to fight the aging process rather than succumb. For example, the Yoga Journal recently published a study indicating that Americans are now spending about $2.95 billion a year on yoga classes, equipment, clothing, holidays, videos and more. Boomers experiencing hearing loss also are also determined not to suffer in silence - which is what makes Clarity’s products an original Mother’s Day gift.

Equipped with Clarity Power technology, the C410 amplifies sounds that are frequently missed by those with a hearing loss. Standard amplified telephones typically boost the volume of all sounds during a conversation, making it difficult for someone with a hearing loss to decipher between high and low frequencies. Clarity Power goes beyond standard volume control assistance by allowing the user to control the high frequency sounds based on the degree of his or her hearing loss.

The Clarity C410 features a bright visual ringer, a large lighted dial pad, 10 memory keys and 3 one touch programmable emergency speed dial buttons.

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