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BellSouth's wireless data backup service

BellSouth announced today that it is providing a wireless data backup solution for business customers. The solution, Wireless Data Backup from BellSouth and Cingular Wireless, is the first jointly developed offer from BellSouth and Cingular that combines wireless and wireline components.

"In the wake of recent hurricanes, businesses have a renewed interest in building in as much network diversity into their operations as possible, " said Fred Shaftman, president, BellSouth Business. "In addition to existing business continuity options available to BellSouth customers, Wireless Data Backup from BellSouth and Cingular provides an additional level of diversity through an alternative network. As communications solutions continue to converge, businesses can rely on BellSouth to integrate services across networks and devices."

BellSouth expects demand for the service from enterprises across all market segments. Immediate applications in the retail and financial industries include point of sale networks and automated teller machines.

"BellSouth and Cingular are utilizing the flexibility and strength of both wireless and wireline networks to provide a seamless communications experience to business customers, " said Charlie Bolton, vice president, Global and Strategic Sales, for Cingular Wireless.

Wireless Data Backup from BellSouth and Cingular complements any existing data network, including DSL, Frame Relay, Ethernet and Private Line. To integrate the solution into a business network, a redundant router equipped with a wireless PC modem card is connected at each location that requires wireless data backup. A dedicated line is then installed from Cingular's network to the customer's headquarters location to route backup traffic over the private network instead of the public Internet, for added security.

In the event of a wireline network outage, the operational data will be routed seamlessly from the outlying location to headquarters through Cingular's EDGE network, the largest and fastest national wireless data network in the U.S., which delivers average speeds of 70-135 Kbps and is available in 13, 000 cities and towns. This solution will also be enabled for Cingular's new UMTS/HSDPA network, which will be launched in 15-20 markets by the end of this year and in most major markets by the end of 2006, and will deliver average speeds of 400-700 Kbps. When the outage is restored, data will immediately resume routing through traditional connections.

Wireless Data Backup from BellSouth and Cingular is part of an extensive ongoing wireless/wireline integration initiative between BellSouth and Cingular. The joint work includes research and product development, sales initiatives and bundled offers with both traditional services and innovative solutions.



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