|
contents | jazz | |||||||||||||
| Popkomm Becomes an Industry Event Popkomm continues to build on its reputation as an outstanding and leading international communication platform of the music and entertainment industries. The fair has become an event which nobody in the industry will now want to miss, providing a strong boost for cultural politics and business. It is already clear that Popkomm will now increase its display area for next year's event. One of the most noteworthy business deals was concluded at the UK stand. The Bertelsmann subsidiary arvato mobile and the Association of Independent Music signed a ground-breaking licensing agreement which will attract new consumer groups to the Association of Independent Music, and to UK independent labels in Europe and Japan. From 20 to 22 September 817 exhibitors from 55 countries were represented in Berlin. Once again over 15, 000 visitors attended the trade fair on the Berlin Exhibition Grounds. Popkomm 2006 attracted a higher level of international attendance than ever before. A total of 26 national stands spelled yet another increase over the figure for the previous year. Besides Australia, Canada, the UK, France, Austria, Switzerland, the Scandinavian countries and many other nations, music export agencies and labels from Southern and Eastern Europe were particularly in evidence. For Italy, Croatia, Latvia, Lithuania, Scotland and Slovenia this was their first appearance at the show. As the first non-European nation to be Popkomm's partner country Brazil had even booked an entire hall. 70 per cent of all the exhibitors were from abroad, and the increasingly international dimension of the fair was reflected by the showcases and at the congress. Popkomm 2006 also provided a forum for jazz and classical music. Over 50 exhibitors representing classical music had stands in the Classic Lounge in Hall 18. The congress and festival draw a positive conclusion Once again Popkomm retained its successful threefold concept comprising a trade fair, congress and festival. The three-day Popkomm congress focused on issues which dealt with the music industry as a part of the creative industries sector. In their keynote addresses, speakers including Brazil's Minister for Culture Gilberto Gil and the musician Feargal Sharkey talked about the economic and socio-cultural contribution of the creative industries to economies as a whole. During the festival over 2, 000 performers from around the world appeared at 30 clubs, making Popkomm the world's largest platform for professional showcases. The next Popkomm takes place in Berlin from 19 to 21 September 2007. write your comments about the article :: © 2006 Jazz News :: home page |