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Holiday Music with a Pandora Radio Station

Whether your favorite version of "White Christmas" is by the Beach Boys or Vienna Boys Choir, now you can create a stream of holiday music on Pandora.com and share it with family and friends.

Launched on August 29, 2005, Pandora is the first online music discovery service based on the Music Genome Project, the most thorough analysis of popular music ever undertaken. Just enter the name of your favorite song or artist and Pandora does the rest -- creating a tailored stream of songs that share key musical traits. If you enter "Rudolf the Red-Nosed Reindeer, " for example, Pandora will prompt you to choose from dozens of recordings of the song, including versions by the Supremes, John Denver, Burl Ives and Wings. Pick the one you love best and Pandora will create a radio station with holiday tunes in a similar style. Listening to holiday music need never be boring as you can create dozens of holiday music stations to match your mood. Email your stations to family and friends to send them your favorite sounds of the holidays.

"There is so much wonderful holiday music out there, but very few people have the time, and resources to collect a large library of music that is only listened to for a couple of months out of the year, " said Tim Westergren, founder of Pandora and its chief strategy officer. "With 49 different versions of 'Silent Night' and 37 of 'White Christmas, ' everyone is bound to find a holiday song they love on Pandora, whether they prefer the Vienna Boys Choir or Boys II Men."

Pandora is the leader in music navigation and discovery. The foundation of Pandora is the Music Genome Project(TM), the most sophisticated taxonomy of musical information ever collected. Each song in the massive database -- which includes Pop, Rock, Jazz, Electronica, Hip Hop, Country, Blues, R&B, old, new, big names, and small acts -- is analyzed by trained musician analysts along 400 distinct musical attributes to capture not only the musical identity of a song, but also many significant qualities that are relevant to understanding the musical preferences of consumers.



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