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| Mobixell Partners with Brand Mobile Mobixell is partnering with Brand Mobile to deliver a full-service, mobile advertising to the CIS market place. The alliance between the two companies provides a complete commercial and technological package for digital and mobile media, consisting of: advertising, brand management, campaign planning and execution, ad serving and rich media delivery. Participating are brands like Procter & Gamble, Coca-Cola, Sun InBev and Wrigley. Mobixell's Ad-It advertising solution enables the insertion of rich media adverts over multiple channels including WAP, SMS, MMS, video, in-game and ad-funded content whilst ensuring an optimal user experience and providing comprehensive metrics for brand owners. The Ad-It platform is able to serve real-time adverts based on targeted contextual, behaviour, demographic or location-based criteria, ensuring optimal relevance for the consumer, whilst enforcing policy and privacy protection. write your comments about the article :: © 2008 Computing News :: home page |