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| Clickatell Named Finalist for Best Messaging Business Application Clickatell announces that it has been chosen as one of three finalists for "Best Messaging Business Application" by 160 Characters as part of their 2008 Mobile Messaging Awards. As one of three finalists in the Business Application category, Clickatell was chosen because of its work with Metropolitan's Cover2Go, who provides life insurance directly to customers' cell phones using SMS. The award winners will be presented at the Gala Awards Dinner in Cannes on May 8, 2008, immediately after the first day of the Global Messaging Congress. Having moved away from the traditional way of selling insurance, Cover2go offers insurance in a way that's convenient and hassle-free for the customer. The belief that insurance should be bought, not sold, puts the decision in the hands of the customer. Cover2go is easy to access and use by anyone with a cell phone. The policy is bought by sending your name and ID number to a premium-rate short code, and the cost is applied directly to the phone's plan. The system, powered by Clickatell, replies with a confirmation and policy number, requests the name of a beneficiary, and reminds the policyholder to make sure they have informed someone about the life insurance. Once the policy expires, a notification is sent asking if they choose to renew. This service can be applied anywhere across the globe, making it possible for people to benefit from added insurance coverage while on the go, anywhere, anytime. The 2008 Mobile Messaging awards cover the whole range of mobile messaging from SMS and MMS, to IM, email and voice-messaging. They are open to all companies with a messaging product, service or initiative which has been launched from April 2007. write your comments about the article :: © 2008 Computing News :: home page |