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| Xtract - a Principal Partner in the Sun Partner Advantage Program Xtract announces that it is a Principal Partner in the Sun Partner Advantage Program, for Independent Software Vendors (ISVs). Xtract qualified for this level by meeting Sun's stringent criteria for excellence as a supplier of community marketing intelligence solutions, and by committing to tight strategic and technical alignment with Sun. By achieving Principal Partner status, Xtract joins the growing community of ISVs that are developing applications for or porting applications to the Sun platform. The benefits to Sun customers include access to a broader range of pre-tested, optimized solutions; investment protection and reduced total cost of ownership through collaborative engineering between Sun and its partners; and a higher level of predictability and support as Sun rolls out its latest technologies and software upgrades. Sun and Xtract will cooperate to offer a solution for advanced community marketing intelligence. This is based on Java technology and works hand in hand with Sun's solutions such as DW20 and DW40 targeted for clients requiring massive data management. Marketing departments at mobile operators, retail, media and online companies will benefit from this partnership as it offers them a complete solution and a short time to market. In addition to a full-scale implementation, Xtract's solution will also be offered as a hosted service. This is a very lucrative proposition for those customers who don't want to dedicate the time or the resources to invest on an in-house solution. write your comments about the article :: © 2007 Computing News :: home page |