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SideStep Launches Social Travel Application on Facebook Platform

SideStep has announced the launch of Trips, a social travel application built on Facebook Platform, which enables companies and developers to build applications for the Facebook website. SideStep's Trips application enables Facebook users worldwide to share their travel plans and to make new friends while traveling.

Facebook has launched Facebook Platform, a development platform that enables companies and engineers to integrate with Facebook and gain access to millions of users. More than 50 percent of Facebook users return to the site each day, providing unparalleled distribution potential for applications and the opportunity to build a business that is highly relevant to people's lives.

SideStep's Trips application, built from the ground up for the specific needs of the Facebook audience, simplifies the process of planning trips and sharing travel experiences. Using Trips, Facebook users can list upcoming trips as well as future travel interests, then display them on their profile page to their friends and networks. Additionally, users can search for other Facebook users with similar travel interests and discover who will be traveling or has traveled to the same destinations.

Facebook is a social utility that offers an efficient way for people to stay connected with their friends and the people around them. Facebook users communicate and share information through the social graph, the network of connections and relationships between people. With more than 24 million active users, Facebook is the sixth-most trafficked website in the United States.



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