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| Nielsen Adds Verizon as Mobile Entertainment Sales Data Provider Nielsen Mobile and Verizon Wireless have announced that Verizon Wireless will provide weekly ring tones, Ringback Tones, and full-length over-the-air music download sales data for Nielsen Mobile's comprehensive point of sales tracking services. Individual customer information will not be shared with Nielsen Mobile. Nielsen Mobile compiles data from wireless carriers, aggregators and other mobile entertainment retailers. Inaugurated in January of 2005, Nielsen Mobile is one of the latest additions to Nielsen Entertainment's portfolio of existing businesses dedicated to providing information and analysis tools and marketing solutions to the global entertainment industry. write your comments about the article :: © 2006 Computing News :: home page |