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| Lyris ListManager 9.1 Launched Lyris Technologies has unveiled Lyris ListManager 9.1, its latest release in its 9 Series, Lyris' most robust and advanced email marketing solution to date. ListManager 9.1 includes several new features: - The new A-Z Indexing feature assists users in navigating within large lists by providing an alphabetical index which users may use to navigate to the list items that begin with the letter chosen. - The Map Report function shows geographically the results of an email campaign. This feature, powered by Yahoo Maps, displays a map of the country and provides for each state statistics on how many emails were sent and how the recipients in that state responded to the mailing, based on open rates, clickthrough rates, and conversion rates. - Expanded Application Programming Interface (API) functions include a new "Quick Send" capability that makes it easy for users to send emails without going through the process of creating an entire campaign. This feature is just the first of many new features Lyris has planned as part of its program to expand the application's foundation. - Enhanced survey results capabilities provide more data in an exportable format. write your comments about the article :: © 2006 Computing News :: home page |