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New Array of Accessories for SanDisk's Sansa MP3 Players

SanDisk Corporation announces that seven companies will offer a variety of Sansa licensed accessories under a new Made for Sansa program. These include speaker docks, travel cases, headphones, armbands, FM auto transmitters, chargers and cables.

Companies represented in this initial group of accessory manufacturers are Altec Lansing, DLO (Digital Lifestyle Outfitters), Griffin Technology, HandStands, Macally Peripherals, Maximo Products and Speck Products. Many items will be available in the fourth quarter of this year, in time for the holiday shopping season.

Accessories offered under the "Made for Sansa" license program include:
- Portable stereo speakers from Altec Lansing and Macally Peripherals.
- Travel cases and armband holders from DLO, Griffin Technology, HandStands and Speck Products.
- Wireless headphones from Macally Peripherals and wired earphones from Maximo Products.
- FM transmitters for playback through automobile sound systems from DLO, Griffin Technology and Maximo Products.
- USB cables, chargers, adapters and other peripherals from Griffin Technology, Macally Peripherals and Maximo Products.

Demand for MP3 player accessories has grown dramatically in recent years. A recent report from Mintel International Group, a market research company, said that MP3 accessories in the U.S. generated $50 million in sales during 2001 but reached $2 billion this year. That figure represents more than one-third of the total U.S. market for stand-alone MP3 players (not including mobile phones), which some estimates place at $5.7 billion. According to the Mintel report, people who own MP3 accessories said they spent an average of $90 on their last accessory purchase.



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