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Softkinetic and EA Collaborate on Hoops Interactive Kiosk

Softkinetic has announced a collaboration with Electronic Arts at WIRED NextFest, a premier showcase of global innovations held by WIRED Magazine Sept. 27-Oct. 12, 2008 in Chicago, Ill. The collaboration resulted in an new gesture-based gaming experience that allows users to simulate shooting a basket against a professional basketball player.

The Hoops Interactive Kiosk, created by an EA Sports Creative R&D team in collaboration with Softkinetic, gives audiences a glance into what future technologies and products are possible for consumers looking for the newest interactive entertainment. Wired NextFest attendees are encouraged to try the experience at EA's exhibit in Millennium Park.



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