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Daniel Maher Jumps Inside Xbox

Microsoft has announced the appointment of Daniel Maher as Xbox LIVE Editor for Europe. He joins from Sony Computer Entertainment Europe's International Software Development team. His appointment is effective immediately.

Maher will be responsible for the editorial and production of the various European versions of Inside Xbox, the daily news magazine on Xbox LIVE. A key part of his role is to establish Inside Xbox as an entertaining and informative new media, providing a diverse range of programming that can be accessed directly by the Xbox 360 community on a daily basis.

Taking advantage of its unique positioning within Xbox LIVE, Inside Xbox will bring all the latest Xbox news and events direct to the living room, including information and footage of the hottest games, music and movie content available on Xbox LIVE Marketplace, as well as up-to-the-minute video coverage from gaming and entertainment events around the world. The service currently reaches every Gold and Silver Xbox LIVE member in the UK, US, Canada and Japan, and is planned to roll out progressively across the rest of Western Europe in mid 2008.

Maher was recognised as one of the 30 most important people in the industry aged under 30 by MCV magazine in 2007 after his successes at SCEE's International Software Development team. He joined SCEE straight out of university in 2001, where he worked as a content producer on PlayStation.com for four years before moving to SCEE's International Software Development team. There he worked as European Producer on titles such as Tekken: Dark Resurrection, Patapon and God of War II, the latter of which he accepted two BAFTAs for on behalf of the development team.



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