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IGA Worldwide's Radial In-Game Advertising Technology v2.0

IGA Worldwide has announced the immediate availability of version 2.0 of its proprietary Radial in-game advertising technology, providing the foundation for IGA's rapid expansion across a range of immersive gaming and digital content platforms.

Radial 2.0 refines and optimizes its array of user-friendly functionality, adding a significant arsenal of new features and capabilities for developers, publishers and advertisers including:
? Adobe Flash SDK to enable dynamic advertising in Flash-based games;
? Advanced web-based ad booking system;
? City-level geo-targeting resolution;
? Encrypted local ad cache to complement existing 2-way 1024-bit secure traffic encryption;
? Groundbreaking 'static advertising' SDK enabling live measurement and metrification of hard-coded ads for the first time;
? Powerful 'live' inventory forecasting;
? True network redundancy with no single point of failure;
? 700% total increase in end-to-end traffic performance;
? Significantly enhanced data mining, inventory forecasting and reporting services.



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