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| iFone Brings Hasbro's Classic GAME OF LIFE to Mobile iFone, wireless entertainment publisher, and Atari, Inc., global publisher of video games, announced the launch of Hasbro's classic board game THE GAME OF LIFE as a mobile game. THE GAME OF LIFE is the latest in the series of Hasbro toys and games offered by iFone through its agreement with Atari. Some of those toys and games include CLUEDO, BATTLESHIP, MONOPOLY and MICRO MACHINES. The aim of the game is to make the right choices in life and earn money to retire with the biggest fortune. Along the way, the game mirrors the ups and downs of life as players grow up, face adulthood, settle down, and raise a family before retiring. The mobile game re-creates all the key parts of the iconic board game, including the toy cars in which players travel through life, as well as the pink and blue people that represent the players and the famous wheel of fortune that takes you around the board in your journey through life. The mobile game has a real-life competition element, where successful players can enter into a prize draw to win a copy of the board game by registering their winning code on to the iFone website at www.ifone.com. THE GAME OF LIFE board games will be offered as prizes until 29 December 2005. After this date two Motorola Razr handsets will be available to win. THE GAME OF LIFE has a long and illustrious history. The original incarnation of the game was created in 1860, when Milton Bradley, founder of MB Games, created his first-ever game 'The Checkered Game of Life'. To celebrate 100 years of MB Games, the game was re-introduced as THE GAME OF LIFE in 1960, and quickly became a fixture in homes throughout the world. The board game is now available in more than 20 languages. Phil Gaskell, Design Manager at iFone, said "THE GAME OF LIFE is a classic piece of board-gaming history - it combines fun and exciting game play with a universal subject matter. The mobile conversion has simple rules and great game play so literally anyone can enjoy the game." write your comments about the article :: © 2005 Game News :: home page |