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I-play launches The Weakest Link in the US

I-play, the mobile games company, announced the North American launch of the mobile game, "The Weakest Link", based on the hugely popular trivia quiz game television show. Since the BBC, owner of the show format, first broadcast it in 2000 the game has encountered an astonishing global success, with national versions of the game broadcast in over 40 countries.

Phrases from the show have by now entered people's everyday vocabulary, especially the "You are The Weakest Link. Goodbye!" put-down when a contestant is evicted from the show.

The mobile version of The Weakest Link brings all the excitement of the hit television show direct to your mobile phone. Packed with sharp-witted phrases and a wealth of challenging questions, this is a single-player quiz game for the seasoned trivia player. You must answer a series of multiple-choice questions on a variety of subject categories all before time runs out! The game challenges players with a range of question categories across topics including entertainment, geography, history, general knowledge, nature and science.



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