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| Direct2Drive To Power AlienWare's New Online Videogame Store Alienware, the award-winning manufacturer of high-performance computer systems popular with gamers, has chosen IGN Entertainment's digital distribution service for PC games Direct2Drive to power its new digital retail store, making Direct2Drive's library of more than 100 top-tier games available for download directly at Alienware.com Alienware's game site will cater to the look and feel fans are accustomed to, while Direct2Drive will handle every aspect of the service from customer support to the digital delivery of its games and guides. In effect, the PC manufacturer will now offer their avid PC gamer customer base the best online catalog of titles. Companies enhancing their online offerings with affinity products for their target demographics are turning to IGN's Direct2Drive. The leading digital retail service provides custom services to publishers and manufacturers looking to reach gamers with its proven infrastructure, expertise and catalog. IGN Entertainment can offer comprehensive service programs or allow affiliates to choose which services work best for them. Buoyed by its membership to IGN Entertainment's leading network of online destinations for video game and entertainment information, Direct2Drive has already sold more than 100, 000 game downloads. The new program with Alienware is expected to push sales even further, presenting new possibilities for a wide variety of other partnerships within the digital distribution revolution. write your comments about the article :: © 2005 Game News :: home page |