Xbox 360 Launch Takes Europe By Storm

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The dust has cleared from the European launch of Xbox 360, the next-generation video game and entertainment system from Microsoft, and preliminary reports indicate it's a runaway hit. Thousands of gamers queued up at stores in the 16 European launch countries on the evening of 1st December to be among the first to purchase Xbox 360, resulting in a sell-out situation across the region in its first day at retail. Early reports also show a huge demand for games and accessories, with most customers leaving stores not only with an Xbox 360, but with multiple games and accessories.

Top-selling games include "Perfect Dark Zero" (Rare-Microsoft Game Studios), "Project Gotham Racing 3" (Bizarre Creations-MGS), "Kameo: Elements of Power" (Rare ? MGS), FIFA Road to the World Cup (EA Sports), "Call of Duty 2" (Activision), and Peter Jackson's King Kong (Ubisoft). Accessories like the Wireless Networking Adapter, extra Wireless Controllers and Faceplates also proved popular.

Despite the sell-out, gamers who missed out on launch day can still experience the next generation of gaming and entertainment this Christmas. Xbox will be replenishing stock at retail over the coming weeks and into 2006, so anxious gamers should continue to check back at their local retailer.

Fifteen Xbox 360 titles are now on sale in Europe, with more lined up in the near future such as Dead or Alive 4 (Tecmo/MGS), The Elder Scrolls IV: Oblivion (2K Games), Splinter Cell 4 (Ubisoft), Tomb Raider: Legend (Eidos), Burnout Revenge (EA) and The Godfather (EA).

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