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Macrovision deploys downloadable games for Yahoo

Macrovision Corporation and Yahoo! Europe announced the re-launch of downloadable games sites across Yahoo! Europe utilising Macrovision's complete digital distribution solution. Macrovision's Trymedia division will manage the core and casual game channels for Yahoo! Germany, Yahoo! Spain, Yahoo! France, Yahoo! Italy and Yahoo! UK & Ireland.

Within each of the five regions, Macrovision has added a new download functionality to Yahoo!'s existing Video Games channel, strengthening the offering for core gamers. Yahoo! has also transferred their existing Download Games channels focused on casual games to the Macrovision solution. In addition to providing the digital distribution technology for Yahoo! Europe, Macrovision will manage the catalogue of hundreds of core and casual game titles.

With the Yahoo! rollout, Macrovision has implemented its next generation e-commerce solution which includes a new storefront design and shopping cart features in French, Spanish, Italian, German and English. The new storefront also supports local currencies. Payment methods range from all the top international credit cards to Bank Transfer, PayPal, gift certificates and vouchers.



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