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New Konami ad campaign will promote Pro Evolution Soccer

Chelsea and Arsenal Captains, John Terry and Thierry Henry, have momentarily forgotten their on-pitch battle to front a new ad campaign. The launch of Pro Evolution Soccer 5, the latest version of Konami's best selling football game, is to be promoted across Tesco Fleet Media trailers.

The campaign will feature the eye-catching ads until the end of November, with Konami aiming to capture the attention of gamers across the UK. The artwork features profile close-ups of the two Premiership footballers on either side of the words 'Try Telling Them It's Only A Game.' The ads centre on the rivalry between the two clubs and the competitive nature of the acclaimed video game.



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