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Trueplayerz donations and partnership with 4 Kings

Trueplayerz are preparing for another Sunday session at London's Marquee Club on Sunday 20th November as once again the gaming community comes together to champion good causes by playing some of the latest games at the UK Online sponsored Trueplayerz Tournaments.

Already three Trueplayerz winners have donated nearly ?1000 of door proceeds to Cancer Research, The British Heart Foundation and the US based Child's Play charity. Erik Park won the first event in September and was able to donate ?400 to Cancer Research whilst Martin Mathers claimed the October title and chose Child's Play to receive the ?500 donation. This weekend Mark Thurston donated $100 to the British Heart Foundation in the first Trueplayerz Xbox Live event.

The organisers Joystick Junkies, a British fashion label that came out of the games industry realised the UK needed a regular lifestyle tournament that appealed to non-gamers as well as gamers and that the charity concept would be a great way of bringing the community together.

In October Last Man Standing, one of the UK's leading tournament organisers teamed up with Trueplayerz to help host the events and now the organisers are partnering with pro-gaming team 4Kings to help raise the profile of gaming within the lifestyle market and encourage more gamers to champion a charity at Trueplayerz.

4Kings, a full time team of pro-gamers who travel the world competing at the biggest international PC gaming tournaments have now added a console team ? 2 of which made it through heated qualifiers to go to the Global Finals of the World Cyber Games in Singapore. Phil Wride, the team's manager has seen the growth of the console tournament scene and realised that 4Kings needed to tap in to this market to help promote gaming to the masses

Going a step further, Trueplayerz organisers Joystick Junkies have sponsored the 4Kings console team with some special British flavoured Joystick Junkies team fashion to make sure they represent the UK in style. Joystick Junkies and 4Kings plan a closer partnership, which will see them working together on clothing and events to help raise the profile of Joystick Junkies and 4Kings in the international gaming community whilst introducing more people to video games and 4Kings via the Trueplayerz events in 2006.

Last Man Standing, who are hosting the Halo 2 tournaments at the Trueplayerz events are also adding their promotional muscle to the growing Trueplayerz team and are using their expertise to host the new Trueplayerz Xbox Live. Tournaments taking place as part of the official Xbox Live Calendar. The first event this Sunday 13th November saw 90 competitors from the UK and US battle it out on Halo 2 for a $100 cash prize and $100 for the charity of the winner's choice. Mark Thurston from Aldershot stormed in to the no. 1 place and donated $100 to the British Heart Foundation.

The next Xbox Live Trueplayerz event is Sunday 4th December on Battlefield 2. Opening up the online events to an international audience the team hopes will help spread the word of the real world events taking place at London's Marquee club on the 20th November and over the coming months in 2006.



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