|
contents | europe | ||||
| EICMA 2026: Never This Big EICMA 2026 runs from 3 to 8 November, with press and trade days on 3–4 November and public opening from 5–8 November. "Always the first time. A new discovery every year." Under this slogan, EICMA unveiled its 83rd edition in Milan, setting a new milestone in the history of the International Two-Wheeler Exhibition. For the first time since moving to Fiera Milano Rho, EICMA will occupy ten exhibition halls, one more than in 2025, making it the largest edition ever held at the venue. The exhibition will cover over 300, 000 square metres, welcoming 754 exhibitors and 2,120 brands from 52 countries. 74% of participating brands are international, while approximately 30% of direct exhibitors are either returning companies or first-time participants. Among the highlights is Speed Legends, an extraordinary exhibition celebrating the history of MotoGP's premier class. Developed through the EICMA.SHIFT UP partnership with MotoGP, the exhibition will feature over 30 historic racing motorcycles alongside the five MotoGP bikes competing in 2026. The Dakar Rally also returns through the renewed partnership with ASO, bringing historic and modern rally motorcycles and an official Dakar container to Hall 22. Outside the halls, MotoLive will once again deliver spectacular racing and entertainment across more than 60,000 square metres. Visitors will also enjoy free test rides at Y.U.M. – Your Urban Mobility, featuring over 40 vehicles, while EICMA Adventouring and the Start-up Area, supported by the Italian Trade Agency, will showcase adventure tourism and future mobility solutions. write your comments about the article :: © 2026 Exhibition News :: home page |