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Fashion accessories and bijoux, the events are to make for Chibimart Winter

The new edition of Chibimart Winter is to be particularly rich and exciting. There are many initiatives offering a privileged look at the new trends and most original fashions of the moment alongside traditional Italian creations and ethnic pieces, all the way to silver from India and stones from the Far East. This is to make for a lively event, with the most anticipated show dedicated to bijoux and fashion accessories taking place from 11 November to 14 November in fieramilanocity.

Many initiatives serve as a complement to the items on display at Chibimart, with ideas and suggestions for discovering and getting a preview of the latest trends. One of these events – Creazioni Moda Artigiana an initiative created with Eventi Doc by Myriam Vallegra – make room for artisanal fashions and accessories, thus expanding the range of offerings with a focus on innovation and new trends in craftsmanship from Italy and abroad.

Furthermore, thanks to the collaboration with Thedecoside – a strategic marketing and communications consulting firm – a special area dedicated to visual merchandising is to return. Specifically, the focus will be on Christmas. Visitors will be taken on an exciting journey of discovery of four different types of shop windows with four different interpretations of Christmas: Tradition, Innovation, World and Creation. Not only will the sight be rewarded by these showcases. All of the five senses will be involved thanks to music, scents and themed inspirations, for four different stories that will offer helpful techniques and little tricks for making shop windows special during the most magical period of the year. Another event focused on the theme of visual merchandising is Vetrine da Incubo (Nightmare Shop Windows), which enliven the show by offering four "making of" events right in the stands of some of the exhibitors, on 12 and 13 November.

Another interesting initiative that is returning is "Te lo dice Tuttepazzeperibijoux" which aims to offer both visiting professionals and the exhibiting companies the opportunity to have personalized consultations on trends, new brands, competitors and store ideas. These meetings will be held by Maria Elena Capelli, a cool hunter and the writer behind the Tuttepazzeperibijoux blog.

The show is confirming that its successful cash & carry formula is to return. This allows visiting professionals to choose to select and buy products right away, allowing them to stock their shops with the season's latest pieces right away.



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