contents

asia
 
Cosmoprof Asia 2011 sets records in Hong Kong

Deemed the ultimate crossroads for the beauty and cosmetics industry in the entire Asia Pacific region and the second largest trade show of its kind worldwide, Cosmoprof Asia 2011 (9 – 11 November) promises to be not only bigger and better, but also more beautiful than ever.

All product sectors have expanded significantly with an increased presence of brands from Mainland China, Hong Kong, Korea, Germany, Italy, USA and UK. 1, 780 exhibitors (up 9% from 2010) from 42 countries and regions have taken up 68, 000 sqm (up 18% on 2010) in exhibition space.

The 2011 exhibition showcases 477 new comers and innovative brands in addition to established industry leaders such as Giffarine, Murad, Specchiasol, Naturelab [in the Cosmetics & Toiletries sector]; AGV Group, BaByliss Pro, Global Keratine and Lakme [Hair]; Bioline, Germaine de Capuccini, LPG, Pola and Thalgo [Beauty Salon & Spa]; as well as Albea, Fiabila, HCP, HCT, Ileos, Intercos and Rexam [Pack & OEM].

The strong turnout confirms Cosmoprof Asia as the definitive event in the region for the international cosmetic and beauty business, and as the industry reference point where visitors acquire the latest marketing and product trends, exciting new ideas and new business contacts.

Group Dynamics
23 country and group pavilions are taking part in Cosmoprof Asia 2011: Australia, Belgium, Mainland China, France, Germany, Greece, Hong Kong, Israel, Italy, Japan, Korea, Poland, Singapore, South Africa, Spain, Switzerland, the Taiwan region, Thailand, UK and USA, with Jordan, Pakistan and Turkey as first-timers.

A conceptual zone "French Buzz", organised by UBI France, will showcase 8 companies presenting a full range of perfumery, body care, foot care and skincare products. Turkey is also represented for the first time by IKMIB (Istanbul Chemicals and Chemical Products Exporters' Association) which has organised a national presentation "Turkish Cosmetics" comprising 18 member companies showcasing deodorant, perfume, wet tissues, soap, colourful cosmetics and personal care products. The Jordan Enterprise Development Corporation brings together 3 exhibitors all carrying Dead Sea beauty products.

International Buyers Programme
The International Buyers Programme, a Cosmoprof Asia exclusive, continues to unite buyers and sellers around the world with the resources, contacts and data to build business partnerships.

Featuring in the show for the fifth year, beauty and cosmetic suppliers were offered the opportunity to have pre-scheduled appointments with a group of selected importers and distributors from Mainland China, Japan, India, Russia and Middle East. More than 100 one-on-one business meetings will take place at the International Buyers Lounge.

Side events and activities at the fair
As a major highlight of the show, "Spa Soul" delves into the world of spa through exhibitor lounges, product demonstrations from leading companies, and the Cosmoprof Asia Spa Conference where industry leaders will participate in topical presentations and panel discussions.

"Spa Soul" sponsors – 3 Sisters Restorasis, Aroma Vera, Mt. Sapola and PhytoCeuticals – will present their most innovative concepts and techniques such as the first self-sterilizing 100% natural lipid complex that accelerates dermal renewal, antioxidant formulation development and aromatherapy in spa operations during live demonstrations at the Spa Soul stage.

"The Current Situation and the Future Vision of Japanese Beauty & Wellness Business" Seminar provides an overview of the current beauty and wellness industry in Japan through case studies of successful products and facilities. "The 10th Development of the Cosmetic Market in China Conference: Analysis of the Cosmetic Market in China" provides an in-depth analysis of the current situation and trends in the Chinese cosmetic market. "Analysis on Current Cosmetic Regulations of China" seminar explains the newly introduced government cosmetic regulations. The packagingspecific seminar "Global Services & New Technology in Beauty Cosmetics" explores the new challenges of makeup industry, new technology for sustainable beauty cosmetic and design freedom through process innovation.

The 17th edition of Cosmoprof Asia will be held from 14 to 16 November 2012 at the Hong Kong Convention & Exhibition Centre.



write your comments about the article :: © 2011 Exhibition News :: home page