Expo Real – Opportunities For Investment In The Hospitality Industry

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The current economic crisis is changing the face of investment partnerships in the hotel industry. Sensitivity is required from all parties. The Hospitality Industry Dialogue (HID), the international hotel conference to be held on Monday, 5 October 2009 in Munich, at Europe´s largest commercial property exhibition, EXPO REAL, will be looking in-depth at the changing framework and relationships in the industry. These trade talks between the hotel sector and investors have been a firm component of EXPO REAL for eight years and, as with all the other conferences held at the fair, it is included in the price of the ticket.

Which hotel investment projects are managing to get a hearing from the banks at present? And how close must the partnership between investors and operators be in the current economic situation? Also: What are the new rules of play prompted by the crisis in terms of contracts, conditions and returns? These and more questions will be explored by global experts in the hotel industry at the 8th Hospitality Industry Dialogue at EXPO REAL in the Forum in Hall C2.

Bankers, developers and a representative of small and medium-sized hotels will be taking part in a discussion entitled 'Yes, no, perhaps? – Project development dependent on the favour of the banks'. Contributing their views here will be Kurt Mahnert, Chairman of Kärntner Holding Beteiligungs-AG, a Hypo Alpe-Adria-Bank International AG group company, the independent developer Wilma Kellermann-Baans and Olaf Steinhage, Managing Director of HCB hospitality concepts in Berlin.

Two well known hotel operators and representatives of international owners' organisations will be talking about the sensitive relationship between capital investors and operators. The question to them all will be 'Investors: How close should their relationship with the operators be?' The following have confirmed their participation in this debate: Jean van Daalen, Regional President Europe for Kempinski Hotels & Resorts, Giuliano Guerra, Managing Director of the Travel Charme Hotels & Resorts Group, specialists in holiday hotels, and Christoph Härle, Managing Director of Global Hotel Capital Group at Jones Lang LaSalle Hotels.

The round-table talks on health and patient hotels will have a strong international bias. The question being debated here is: 'A healthy investment – yes or no?' Here, EXPO REAL expects the participants to include investors in existing, successful wellness hotels and health resorts, and investors in ones still under planning. One of those inputting the European perspective will be Dagmar Rizzato, Managing Director of Rizzato Spa Consulting.

Two further talk sessions will also touch upon current issues. Their titles are: 'The burgeoning ambitions of local councils – Or: why do secondary and tertiary locations need luxurious hotels?' and 'Investment & technology: Why is it so difficult to add value?'. The last one in particular will highlight ways in which investors can save money by planning hotel projects on an integrative basis.

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