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| The 9th China Shoes China Shoetec will be grandly staged in Dongguan, the world shoes city, from May 5-7. Co-organized by China Chamber of Commerce for Import & Export of Light Industrial Products and Arts-Crafts (CCCLA), Messe Düsseldorf China Ltd. (MDC), Hong Kong Adsale Exhibition Services Ltd. and Guangdong Modern Convention and Exhibition Management Co., Ltd., the UFI-approved shoe event in Asia — Dongguan China Shoes · China Shoetec is committed to offering the best one-stop sourcing platform for footwear, materials and machineries. The concurrent events of the exhibition, another highlight of the exhibition, are to provide various value-added services for the participants and an ideal platform for the local companies to explore new markets. Despite the downturn of China economy, 80% of old exhibitors of Dongguan China Shoes • China Shoetec have confirmed their participation. Meanwhile, this fair has also recruited many new exhibitors to focus on showcasing their China market oriented products. The 9th Dongguan China Shoes • China Shoetec has obtained substantial support not only from international associations, but also the associations from China, Hong Kong as well as Taiwan, who actively organize groups to take part in this fair. Large-scale shoes pavilions including China Chamber of Commerce for Import & Export of Light Industrial Products and Arts-Crafts (CCCLA), Dongguan and Taiwan Footwear Pavilion, Putian Shoes Pavilion, Dongguan Leather and Material Pavilion, Taiwan Leather & Material Pavilion, Dongguan Leather & Material Pavilion, etc., will unveil their latest shoes accessories, leather, shoe-making technologies and equipment, which will enrich buyers' sourcing trip. Apart from inviting domestic potential buyers like large supermarkets, shoes chain stores, mail order stores, shoes wholesalers and E-commerce platforms, the organizer also obtains great support from the global shoes associations, like Hong Kong Footwear Association and Vietnam Leather & Footwear Association. These associations will actively organize buying groups to participate in this event. What's more, this exhibition is upheld by many Chinese shoes associations with buying group, like China Leather & Footwear Industry Research Institute, China Council for the Promotion of International Trade, Dongguan Leather & Footwear Association, Shenzhen Retailing Association and Shenzhen Longgang Footwear (Leather) Association, etc. This fair is divided into three special zones based on the products' category: Shoes Zone, Accessory, Leather and Material Zone as well as Machinery Zone. Such two characteristic showcasing zones as "Kid's Shoes Zone" and "Functional Shoes Zone" are newly set up in the Shoes Zone. The "Kid's Shoe Zone" will witness the presence of Kairui, Jizhou, Jiazhi and Yingli, etc., while the "Functional Zone", Lifa, Jinlong, Jenglong Shoe Materials Co., Ltd., Fujian Green Shoes & Garments Co., Ltd., etc. The reputed female shoes companies having determined their participation include Taihua Shoes, Guanying Shoes, Xielang and Weifeiya International Co., Ltd., etc. In addition, some associations and pavilions have enlarged their exhibition areas. For example, Taiwan Footwear Manufacturers Association has increased its exhibition area by 10% compared with last fair. To meet buyers' sourcing demand, the special "Accessory, Leather and Material Zone" will equip exhibitors with an opportunity to present their high-end products and the fashion tendency, with exhibitors' growth of 20% every year. Famous Dongguan Wanhua Leather, Hongyun Shoe Material City and Nanfeng Trade Center will participate with larger-area exhibition zone. Moreover, the Aegean Leather and Leather Exporters Association from Turkish will participate jointly with 10 manufacturers to introduce Turkish leather industry and technology through their latest products showcase. The newly founded "Synthetic Leather Zone" will unfold the up-to-date synthetic leather vogue trend and patterns with presence of Ningbo Wenxiang Labour Protective Products Co., Ltd., Luying, etc. The "Material Zone" specially set up in this zone will see the stage of Taiwan Leather & Material Pavilion and Dongguan Leather and Material Pavilion. Meanwhile, Dongguan Shoe-making Machinery Association will organize large scale exhibiting pavilion to this Machinery Zone to further display the latest technologies and machines, including Qifeng Shoes Machine Co., Ltd., Jiuzhou Machinery Co., Ltd., Dongguan Hou Jun Machinery Factory, Dongguan Jinyingfeng Machinery Co., Ltd, Rongsheng Shoe-making Co., Ltd, and Youli Shoes Machine etc. Under the financial crisis, many companies have to tackle the difficulty of stock increased due to orders cancelled or dropped. Considering this, the organizer of the 9th Dongguan China Shoes • China Shoetec cooperates with Zhongkai Industrial Investment Co., Ltd. (Shoes World in Guangzhou) to set up the " stock zone" in the exhibition area so as to assist them to open up another marketing channel and boost the funds circulation. Integrating functions of promotion, exhibition, business match and trade, the "stock zone" will play an effective role in companies' marketing exploitation and endow companies with more value added services like publicity leaflets based on products to be widely spread throughout Guangdong Province and key shoes cities in every province and city outside Guangdong to draw visitors' attention; sending special e-newsletters to 50, 000 buyers from domestic and overseas; cooperation with top shoes cities, such as Shoes World, Xinhaopan, etc. to match manufacturers with appropriate wholesale buyers with all-out efforts; consummate logistic services for buyers and sellers to facilitate the trade and spur funds circulation; day cash delivery after trade completion, etc. At present, exhibitors having confirmed their participation include Feipeng, Rijia, Jingjin, Cortina, Yili and Xieheng, etc. Two professional fashion shows are to be grandly staged on the morning of May 5 and afternoon of May 6 to showcase the latest 2009/2010 footwear collections. Combined with music, light, video and other decorations, these fashion shows are to uncover the newest styles of women's shoes, sports shoes and men's shoes as well as works of Hong Kong designers. Apart from the newest shoes making materials (including semi-manufactured and finished goods, leather, peltry, hide, man-made synthetic leather and textile material), the Display Zone is also to showcase the up-to-date designs of international and domestic famous brands, the works of famous designers from Hong Kong and the mainland China and the shoes design works wining prizes. Particularly, the Aegean Leather and Leather Exporter Association will lead more than 10 Turkish leather exhibitors to take part in this fair. Besides the characteristics of Turkish leather, fashions of this season in Turkey will also be introduced. These leathers can be used for various products, like shoes, bags and clothes. It is urgent for Chinese shoes industry with tremendous challenges from the financial crisis to accomplish an upgrading and transformation. Therefore, the organizer will hold free seminars on the great occasion and invite industrial experts to share experience and plans against the financial turmoil. write your comments about the article :: © 2009 Exhibition News :: home page |