HKTDC Hong Kong Gifts & Premium Fair 2009

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The 24th HKTDC Hong Kong Gifts & Premium Fair will run from 27-30 April, 2009 at the Hong Kong Convention and Exhibition Centre, with exhibits including advertising premiums, ceramic gifts, party & festive items, tech gifts, fashion jewellery & accessories, silverware, travel goods and more, bringing together over 4,000 exhibitors from around the globe. Specialist sections highlight key areas of the gift market, putting the focus on growth areas and niche products to meet diverse buyer needs. The Hall of Fine Designs is the perfect venue for buyers who focus on excellence in design and performance. Featuring high-end, branded items and designer collections, this zone exudes an air of exclusivity and luxury.

A new zone will be added for the 2009 event. "World of Inspiration" showcases a wide variety of gift and premium items with fabulous styles and designs, and aims at improving company image and promoting brand names. It will serve as a perfect place for meeting targeted buyers and is expected to have good buyer attendance.

Old favourites will also return. Tech Gifts tunes into the trend for electronic items designed to make life more efficient and more fun. Exhibitors showcase high-tech products for the home, office and personal information and entertainment. Party & Festive Items Zone covers a variety of markets looking for products for festive occasions, including Christmas, Easter, carnivals and Halloween, as well as magic goods and party-related accessories.

In 2008, the four-day fair reached a record of over 3,900 exhibitors from 40 countries and regions. Peter Chang, General Manager of Chien Lue (H.K.) Ltd., after visiting the fair in 2008, said "We usually see our existing clients at this fair, but this year we've had a lot of interest from buyers outside our usual markets of the US and Europe. We've taken orders from new clients in Asia and Russia. This is a great show for us because you get buyers from all over the world and you don't get that at other fairs."

Assistant Executive Director of Hong Kong Trade Development Council (HKTDC), Raymond Yip said: "The expansion of the Hong Kong Convention & Exhibition Centre (HKCEC) is due for completion in early 2009, adding around 1, 000 standard booths. Exhibitors and buyers at the fair will be among the first to experience the new state-of-the-art facilities, with more space and upgraded services and amenities, strengthening even further the HKTDC's status as one of the world's premier trade fair organisers."

The HKTDC recently launched a HK$120 million assistance package to help exhibitors during the current financial turmoil. The package includes an incentive programme to bring more new trade buyers to the HKTDC's international trade fairs in Hong Kong. It also provides subsidies to Hong Kong exhibitors participating in these trade shows to assist them in strengthening their marketing efforts.

The HKTDC Hong Kong Gifts and Premium Fair is oragnised by HKTDC in cooperation with the Hong Kong Exporters' Association.

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