Reed Travel Exhibitions Launch Americas Meetings Trade Show

Reed Travel Exhibitions has announced that it is to launch a new international trade show for the global meetings and incentive industry the Americas Incentive Business Travel and Meetings Exhibition (AIBTM) to be held in Baltimore, Maryland from June 29 - July 1, 2010.

This new major event completes the company's established portfolio of 'IBTM' exhibitions specifically serving the global meetings industry marketplace. AIBTM joins EIBTM in Barcelona, GIBTM in Abu Dhabi, and CIBTM in Beijing. The portfolio also includes AIME, Melbourne and the ICCA Congress Exhibition held in a different destination each year.

Paul Kennedy MBE, Group Exhibition Director of Reed Travel Exhibitions Meetings and Incentive Events commented: "Following a two year research and business development plan for AIBTM it was clear that there was a real need and demand for an Americas event that delivered domestic and international exhibitors and buyers.

"AIBTM will be based on the hugely successful EIBTM model and with our considerable expertise and reputation in the meetings sector in providing best business, best education and best networking is highly targeted, matching exhibitors with quality Hosted Buyers and visitors with the power to 'do business."

In choosing Baltimore to host an event that is set to become the Americas leading meetings event, Paul Kennedy added: "it was essential to find a city that had a first class venue with excellent on-site facilities, a variety of quality hotel stock, and a transport infrastructure which included airports that had extensive air routes to cater for the international audience arriving from all over Europe, Asia, Latin America, the Far East and of course North America."

"What impressed us most was the enthusiasm, desire and ability shown by the Baltimore Area Convention and Visitors Association, The Convention Center, DMCs and hotels. We have made a terrific choice in Baltimore, which will host what must be considered the biggest fam trip the city will ever see. AIBTM is well and truly in good hands."

Speaking at the launch, Tom Noonan, President and CEO of the Baltimore Area Convention and Visitors Association said: "This is a major coup for our city. We are delighted to have been chosen as the host city for AIBTM for at least the next five years, and look forward to working with Reed Travel Exhibitions Meetings and Incentive Events team led by Paul Kennedy. They are widely respected and have an international reputation in organising and running events for the meetings industry."

AIBTM will witness the first truly large-scale international Hosted Buyer program in the Americas enhanced by a substantial domestic Hosted Buyer and trade visitor population. Baltimore is superbly located to draw upon the world's largest concentration of meetings planners situated in the North East USA.

Leading industry figures have welcomed the launch:

Christian Mutschlechner, CEO Vienna Convention Bureau stated: "I am delighted that Reed Travel Exhibitions have launched AIBTM. Vienna will be exhibiting and I am sure we will be joined by all the major destinations around the globe."

Bruce M. MacMillan, President & CEO of Meeting Professionals International remarked: "Through events like EIBTM in Europe, GIBTM in the Gulf Region and CIBTM in China, Reed Travel Exhibitions has positioned itself as the global meeting and event industry marketplace leader and we look forward to extending our global partnership with them at AIBTM."

Martin Sirk, CEO, ICCA commented: "We're delighted to welcome the launch of AIBTM as a genuinely international meetings industry trade show in the USA, and feel certain that the 'hosted buyer' business model which RTE uses for EIBTM and the rest of the portfolio will prove to be a big winner with this new event. I am certain there will be enthusiastic support for AIBTM by ICCA members from all regions of the world."

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