International Trade Fair For Fashion, Footwear Brands and Lingerie

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Planetfair Dubai LLC, part of planetfair Hamburg, Germany, has announced the fifth edition of its renowned international trade fair for fashion, footwear brands and lingerie -PRESTIGE 2007- the only professional showcase for international quality brands in the Middle East. Held in partnership with the Dubai Chamber of Commerce and Industry (DCCI) and Dubai World Trade Centre, the exhibition is aimed at the high-end fashion market and runs at the Dubai International Exhibition Centre from October 23 to 25. The event will cover more than 4, 000 square metres and accommodate over 160 international fashion brands from 16 participating countries.

The three-day exhibition is aimed at showcasing the latest trends in women's wear, men's apparel, lingerie, swimwear, footwear, leather goods, sport's wear, children's wear and accessories from participating brands' 2008 Spring/Summer collections. The show will also provide a platform for buyers, retailers, distributors and sales mediators from around the Gulf to meet with leading international fashion houses and designers.

The 2007 fashion fair will see France's official debut at the fair with a national pavilion of 20 leading brands, organized by UBI France - the French Agency for international business development as well as expanded offerings from Italy. Germany will be taking part for the fifth consecutive year with a national pavilion sponsored by the Federal Ministry of Economics and Technology (BMWi). Other exhibiting countries include Australia, Canada, Greece, Latvia, Lebanon, Nigeria, Russia, South Africa, Spain, Turkey, the UAE, the UK and the US.

EFTEC -the initiator and sponsor of PRESTIGE- is representing various European Fashion Associations. ITMM (International Textile and Fashion Marketing and Management), a renowned fashion consultancy based in Stuttgart, Germany, oversees the quality standards of all collections on display.

PRESTIGE 2007 has partnered with Dubai International Fashion Week, held at The One & Only Royal Mirage from October 22 to 25. The collaboration of the two will create synergies for the success of both events. Fashion buyers will have the opportunity to build relationships with leading designers as well as negotiate business opportunities with exhibitors.

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