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Markex is The Definitive Marketing, Promotions and Special Events

Markex is the definitive marketing, promotions and special events exhibition and has a long history this year the show will celebrate its 21st anniversary - since it was first launched in Johannesburg. Gauteng will play host to the event from June 5-7 at the Sandton International Convention Centre, while this year the exhibition will take to the East Coast when, for the first time, Durban will play host to a sister event in August 14 - 16 at the city's renowned International Conference Centre (ICC).

There are a large number of corporates either based in Durban or with their head offices situated there, so the market demand for an exhibition of this nature has been growing for some time and we felt the time was right to
respond to this demand.

Chamier says both shows will give industry players an opportunity to meet the market face-to-face, build stronger prospect databases, generate high-quality sales leads, increase media exposure and build brand awareness.

Markex 2007 provides a forum for exhibitors to display innovative, ground-breaking, new ways of marketing that targets local consumers and business persons, says Chamier.

Coupled to the fact that our company is the leading organiser of business-to-business shows in South Africa and we have the best venues in both Durban and Johannesburg booked for the event, I would have to say that all round it is a fantastic opportunity for industry players.

Against this backdrop, the new Business of Sport Exhibition will run concurrently with Markex & World of Events at the Sandton International Convention Centre. Business of Sport 2007 will showcase the full spectrum of sports-related ideas, products, companies and organisations in South Africa.

The global sports business and sponsorship industry continues to grow with more companies putting these activities at the core of their communications strategies to maximise media exposure, raise brand awareness, gain mind share and create greater customer loyalty, says Chamier.



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