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| Lingerie Trade Show in North America Lingerie Americas, the most established lingerie trade show in North America, will launch a new show, Lingerie Americas Las Vegas, at The Venetian Hotel Resort, from August 27 thru 29, 2007, it was announced by Patrice Argain, C.E.O., Lingerie Americas. The new show, exclusively dedicated to the intimate apparel industry, will spotlight medium to high-end brands and will correlate to the Fashion Market Week in Las Vegas. Lingerie Americas Las Vegas blossomed to meet a growing demand from West Coast buyers and the New York show's exhibitors for an event in Las Vegas. Lingerie Americas Las Vegas will be held in a 45, 000 square foot venue at The Venetian Resort Hotel. Lingerie Americas Las Vegas will strongly benefit from the existing structures and communication tools that have made the success of the show in New York City. It will be promoted thru an extensive marketing campaign including trade advertising, newsletters, telemarketing, mailings and cross-promotion at other Lingerie Americas events, including the two New York shows. write your comments about the article :: © 2007 Exhibition News :: home page |