The Amusement Trades Exhibition International

The 2007 edition of the Amusement Trades Exhibition International (ATEI), which takes place at London's Earls Court Exhibition Centre on January 23-24-25, will offer visitors the world's broadest range of new products and services. And for the first time the show will be divided into distinct zones of gaming and non-gaming equipment covering over 60 individual product sectors.

Three months ahead of the doors opening, organisers Clarion ATE announced that confirmed stand space across Earls Court 1's Ground floor (gaming equipment) and Level 1 (amusements) is well balanced with a ratio of around 45:55. At the end of October, contracted bookings had reached 212 companies spread over a total net floor space of 10, 525 square metres. (113, 243 square feet).

Amusements suppliers on Level 1 currently number 163 and together occupy 5, 823sqm. (62, 655sq.ft.) of floor space. Travelling down the escalators to the Ground floor, industry professionals will encounter larger displays of gaming equipment currently 49 exhibitor stands with a combined net floor space of 4, 702sqm. (50, 594sq.ft.). From here, visitors with a deeper commercial interest in gaming will have free access to the adjacent ICE (casino) and ICEi (remote gaming) sectors, together adding a further 275-plus exhibits to the London Show offering.

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