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| The Bouygues Construction Challenge 2013 attracts more women competitors and goes interactive The 17th Bouygues Construction Challenge ended on Thursday, 28 November, with victory for a team made up of students from Audencia, Dauphine, ENPC, EPF, Esigelec and ESTP. This business competition, which is unique in the construction and public works sector, brought together 72 students over two days from around thirty schools and universities in four countries (France, Czech Republic, Burkina Faso and Morocco). 50% of the participants were women, the highest level the competition has ever seen. Grouped into multi-skilled teams (finance/commerce/management and engineers), the students were presented with a real-life project management case study such as they would encounter during a tendering process, and then were asked to put forward their proposals in a presentation to a panel made up of decision-makers from the Group. For this year's Challenge, sponsored by subsidiaries Bouygues Travaux Publics and DTP Terrassement, the case studied was the Nīmes-Montpellier rail bypass, a contract signed by the Group last year, work on which is currently getting under way. After a marathon competition, and after defending their project to the panel of Group managers, training professionals and project partners, the students were assessed on the basis of their team spirit, their competitive nature, their ingenuity, their time management and their ability to negotiate. This year, for the first time, a half-day was devoted to workshops run by human resources specialists, intended to provide these future graduates with guidance to help them with their job-hunting. They were given advice on successful interview technique and on e-reputation, and they were coached in performing teamwork. Another new feature this year was an interactive contest: the students were asked to promote the Challenge on Facebook and Twitter (#DefiBouygues_C) throughout the whole period of the event. A prize was awarded to the team with the biggest presence on the social networks. This operation resulted in roughly a hundred posts and tweets being generated. The Bouygues Construction Campus page recorded more than 10,000 views thanks to these young reporters. write your comments about the article :: © 2013 Construction News :: home page |