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| Ikeuchi Towel first Japanese company to be labelled WindMade Ikeuchi Towel, a manufacturer of eco-friendly towels and related products, is the world's first Japanese company to be awarded the WindMade label for sourcing 100% of its electricity consumption from wind power. Ikeuchi Towel, based in Ehime in the province of Shikoku, was founded in 1953, and has since built a strong reputation for high-quality towels, bathrobes and other products, in Japan but also in Europe and the U.S. Ikeuchi's towels are woven from fair-trade organic cotton, and all the power used in the manufacturing process is generated from wind energy. WindMade is a global consumer label for companies that use wind energy and other renewables. The label, which is backed by the UN Global Compact and conservation group WWF, requires participating companies to obtain at least 25% of their electricity from wind power. Ikeuchi Towel, however, achieve a much higher share, with 100% of its operations' power consumption covered by wind power, sourced under Japan's Green Power Certification System from Noshiro Wind Farm in Akita in the north of the country. A front-runner in the sustainability sphere, the company has been sourcing renewable energy since 2002 already. write your comments about the article :: © 2013 Construction News :: home page |