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| Richmond American Homes delivers content to tech-savvy buyers Raised on computers and mobile phones, the next generation of homebuyers wants instant, real-time information and virtual interaction with a simple mouse click or a push of a button or touch of a screen on their mobile device to help them in their home search. To meet this growing demand of tech-savvy customers who want engaging content and a rich, interactive experience, Richmond American introduces the new RichmondAmerican.com website and m.richmondamerican.com mobile site. With the new website, homebuyers and Realtors will find enhanced home descriptions that detail standard and available features as well as a new home comparison tool that allows them to see side-by-side the differences between floor plans. They can discover how to personalize the home with different structural options and view how furniture can be placed in the home using the new interactive floor plan tool. They can now explore the flow and livability of the home through the new virtual tours that provide a user-guided walk-through experience. To help users more easily find Richmond American homes, communities, and Home Galleries, Google(TM) maps are used throughout the website. write your comments about the article :: © 2010 Construction News :: home page |