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Caterpillar advances in latest global brand ranking

With a value of $5 billion, the Caterpillar Inc. brand ranks 66th in the most current Best Global Brands List compiled by Interbrand, the world's largest brand consultancy. The 2009 ranking marks the eighth-consecutive year Caterpillar, the world's largest maker of bulldozers and excavators, has been ranked as one of the world's top 100 brands. In 2008, the Caterpillar brand ranked 68.



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