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| Selling green to earn green For eight communities in the Whitney Ranch residential development in Rocklin, Calif., outside Sacramento, an average of 1.9 homes have sold each month since 2006. A ninth community, Grupe Homes' Carsten Crossings, stands out with more than twice as many sales, or an average of 4.6 homes sold per month over the same time period. Four miles down the road in West Roseville's West Park residential development, homes in Lennar Homes' Laureate, Wayfarer and Ironcrest communities are selling almost twice as fast as comparable homes in six neighboring West Park communities. A notable difference in the homes at Carsten Crossings, Laureate, Wayfarer and Ironcrest is the inclusion of a SunPower SunTile solar power system as a standard feature on every home. The SunTile system integrates into the roof construction and features the highest efficiency solar cells available on the commercial market. Both Lennar and Grupe have also incorporated energy-efficient features into these homes, further reducing monthly home energy bills. Mark Fischer, senior vice president of The Grupe Company, Bill Kelly, general manager, New Homes Division, for SunPower Corp. and Bill Dakin, senior engineer at Davis Energy Group, will be presenting more information on this trend this week at PCBC 2007 at the Moscone Center in San Francisco. Their presentation, "Selling Green to Earn Green" is scheduled from 11 a.m. to noon on Friday, June 1. write your comments about the article :: © 2007 Construction News :: home page |