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Cemusa installs first bus shelter in New York

Cemusa, an FCC subsidiary which was awarded a 20-year franchise by New York City to install and exploit advertising on urban furniture, has installed the first of the 3,300 bus shelters that will dot the city, in a ceremony presided over by the city's mayor, Michael R. Bloomberg.

The contract with Cemusa, Inc., will also furnish 20 new public toilets, replace 330 newsstands and generate roughly $1.4 billion in new revenue for New York over its lifetime. Cemusa installed the new bus shelter on Queens Boulevard at 82nd Avenue.

Over the past two decades, the City tried unsuccessfully to provide street furniture to its residents. On June 26th, Cemusa began implementing the coordinated street furniture franchise and delivered the first $50 million cash payment to officially begin the terms of the contract. The agreement calls for Cemusa to provide New York City with $999 million in cash and $398 million worth of in-kind services, including advertising space on street furniture elements around the world, which will help promote New York City as a tourism destination.

In 2007, Cemusa will continue to add bus shelters, begin to replace City newsstands, and start to build the new public toilets. The majority of the replaced street furniture's components will be recycled.

Cemusa is a global leader in the design and manufacturing of urban outdoor furniture and out-of-home advertising. The street-furniture contract is expected to directly create more than 100 jobs in New York and provide an additional 30 through subcontractor partnerships throughout the five boroughs.

Cemusa currently delivers a range of municipal services to Miami, San Antonio, Boston, and New York, as well as to 120 cities and municipalities throughout Europe and the Americas.



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