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Wells Fargo Home Mortgage ranked as the most used brand

A survey by Builder Magazine has ranked Wells Fargo Home Mortgage as the nation's "finance/mortgage company brand most used."

The annual survey sample was selected from builders, builder-developers and general contractors who are readers of this leading housing industry magazine. Survey respondents were asked to rank nine finance/mortgage companies from a number of criteria.

Every year, Builder Magazine commissions an in-depth study and surveys builders on brands and products they admire. Results of the study -- conducted by Readex, an independent research company -- are published in the April "Guide to Building Products" special edition.



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