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William McDonough - Designer of the Better World

The December 2005 "America's Best & Brightest" issue of Esquire cites McDonough's achievements in "reinventing almost everything" for the better.

A striking concept drawing for Liuzhou, China, one of William McDonough + Partners' seven recent projects in China, headlines the two-page article. Four other designs are detailed, including the new, highly energy-efficient Frito-Lay Jim Rich Service Center near Rochester, New York; a high-tech eco-intelligent Model U concept car for Ford Motor Company; a 99-percent recyclable Herman Miller chair; and McDonough's concept plan for a new ecologically progressive toilet.

McDonough's guiding tenet: Like nature, industrial design should be self-renewing; every product should not only be manufactured using nontoxic ingredients and green energy sources but also be capable of being broken down into its basic biological and technical elements so it can be reborn and reused at the end of its life span, whether in factories or compost heaps... It's a world in which no material is ever wasted.



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