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eLandia Announces New Market Strategy

eLandia International has unveiled a new business strategy focused on the high growth markets of Latin America. The company has also announced its new go-to-market strategy of satisfying the growing demand for IT services, Technology Integration, Education and Infrastructure as a Service among enterprises in emerging markets. eLandia plans to leverage its presence in more than 18 countries around the world and its core competencies in the Information Communications and Technology (ICT) sector.

eLandia plans to incorporate: Technology Integration Services that redefine how products and IT services are purchased and managed; Educational Services that meet the requirements for talent development to help satisfy a growing shortage of technical professionals; and Infrastructure as a Service, which will accommodate the next generation of business technology.

"The company will focus on becoming the first truly regionally integrated service provider in the Latin American Region, through the acquisition of strategically aligned companies and organic growth", said Pete Pizarro, Chairman and CEO of eLandia Group. "Through Stanford Financial Group's $100 million in new investment plus a $30 million debt conversion, we have financial resources to capitalize on the growing demand for information and communications technologies (ICT) services, bringing us closer to our new vision of becoming the leading technology enabler of emerging markets."

Mr. Pizarro, former head of Telefonica USA, and his newly assembled management team, will place emphasis on:
A renewed dedication to fully transparent investor communication, corporate social responsibility and the implementation of best practices in corporate governance;
A focus on the growth opportunities in the Latin American and Pacific Rim markets;
A thorough effort to streamline and optimize company wide operations;
The channeling of capital to expand its existing businesses, acquisitions, and the development of its Infrastructure as a Service strategy.

"In an increasingly complex global marketplace, emerging economies must excel in technology, education and infrastructure to compete effectively", added Mr. Pizarro, Chairman and CEO of eLandia."We are certain that eLandia Group has the right combination of management, resources, open governance procedures, and services to help enterprises transform into competitive, high-performing global players."



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