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Storwize Primary Compression Squeezes Data & Stretches Budgets

As corporate IT teams are preparing to live with the realties of their 2008 budget allocations, many are facing a familiar challenge: how to effectively manage storage resources that are growing at double or triple digit rates with budgets that, at best, are projected to grow at less than 10 percent. IT managers also recognize that in order to handle the increase in data storage, their will need to purchase, install, manage, protect, power and cool equipment with just the incremental budget increase.

According to a recent survey of more than 600 storage managers, the respondents reported an average of just 5 percent increases in storage spending for 2008. Forrester Research is projecting IT budget increases of just 8 percent in 2008, while survey data compiled by Computer Analytics projects just a 2.5 percent boost in IT budgets next year with one-third of large enterprises saying that they will actually spend less in IT in 2008.

A solution lies with real time primary data compression technology that can reduce primary data storage demands by up to 90 percent with no business disruption or hardware upgrades.

Several companies have recently come to market with a variety of data reduction technologies that aim to reduce the overall corporate data set with a focus on backup applications. These technologies offer some customer value but do not address the overall reduction of primary data.

A better data reduction solution is real time primary data compression technology that reduces primary data storage demands by up to 90 percent with no business disruption or large-scale hardware upgrades. With storage industry analysts like IDC showing total disk storage systems capacity growth of 49.4 percent to 1.3 exabytes over the past year and ESG predicting that private-sector archive capacity reaching 27,000 petabytes by 2010, data compression will provide significant budgetary benefits. The business advantages of real-time data compression technology are easy to cost justify in an environment of budget and economic uncertainty where storage and IT managers are finding it increasingly difficult to get the resources to keep pace with unrelenting data storage growth.

According to Arun Taneja, founder and consulting analyst at the Taneja Group, "The advantage of compressing primary data is it shrinks the most expensive storage down, and it flows through secondary storage. The advantage flows all the way through. It's something we have to pay attention to."

"IT staffs continue to be frustrated by constantly being asked to do more with less, and 2008 is shaping up as being no different", said Gal Naor, Storwize CEO. "Hardware containment is critical to controlling storage costs across the enterprise. Our STN-6000 applies data reduction at the source, enabling users to store and manage significant data growth while staying within budget even if it was cut or limited."

Storwize STN-6000 compression appliances can help storage and IT managers solve their budget dilemmas with an innovative approach that helps control both capital and operational storage expenses. By applying transparent real-time compression at the point of data creation, Storwize can slash storage capacity requirements by up to 90 percent. Storwize achieves this data reduction without the need to retrofit the data center with new equipment, but instead works with customers' current storage hardware, delivering a rapid ROI.

In addition to the cost benefits of avoiding the purchase of new storage arrays and associated hardware, the benefits of Storwize primary data reduction technology flow throughout the data lifecycle. With dramatic reductions in primary storage capacity, the costs of storage management are similarly reduced. And with less primary data to backup, there is a lower demand for secondary and tertiary storage assets, both D2D arrays and tape libraries, along with less stress on network bandwidth. Additionally, with a smaller enterprise data load, power and cooling costs – a major data center cost factor - are kept under control.



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