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Integrated policy and charging solution

Redknee Inc., a leading provider of innovative infrastructure software that monetizes and personalizes services and content for mobile users, today announced the availability of its Policy Decision Rules Server (PDRS). Redknee's PDRS is the first comprehensive solution for real-time subscriber-based policy control, network resource management, and rating for multimedia services. PDRS integrates with both existing and new services in pre-IP Multimedia Subsystem (IMS) and IMS environments.

As operators continue to introduce new high-bandwidth multimedia services, such as Mobile TV, VoIP, video conferencing and online gaming, it becomes increasingly complex to manage Quality of Service (QoS) while maintaining efficient use of expensive radio and network resources. For example, a valuable business videoconference should receive priority allocation of scarce resources over a teenage chat room. With PDRS, operators have full control of who is accessing their network, with what services, using what bandwidth, and at what price.

Redknee's PDRS dynamically calculates and enforces required network resources and QoS based on the value of the subscriber and the value of their requested service. As a result, operators can now tailor service plans to subscriber needs and guarantee a quality user experience across all multimedia services. Subscribers benefit from being able to choose and pay for the class of service based on their financial needs.

Using Redknee PDRS, network operators benefit from:

-- Policy control ensures that the most valuable subscribers get the best service experience
-- Value-based charging on a per-event or per session-basis improves revenues
-- Providing pre-determined bandwidth and QoS at a given rate to realize new revenue opportunities from VoIP providers such as Skype
-- Detection, filtering, charging, or blocking of "free-rider" or non-authorized IP services
-- Utilize optimal allocation of scarce, expensive network resources to ensure the highest financial return

Redknee will demonstrate PDRS at the 3GSM World Congress 2006 in Barcelona. Take advantage of this opportunity to connect with knowledgeable experts from the Redknee Team located at Booth D50c in Hall 1. Come learn how we can enable you to monetize and personalize your service offerings.



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