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7 Million Video Download Impressions Monthly from 29HD Network

29HD Network announced that it is set to offer advertisers over 7 million video download impressions monthly on the Sony PSP and iPod platforms.

29HD Network?s broadband guide, 29GUIDE, was the first and still the premier place for direct video downloads for the PSP crowd. 29GUIDE caters to the cosmopolitan 25 to thirty something gadget-hungry media savvy audience looking for a broad variety of entertainment related content.

Along with content from the major studios, and a variety of independent producers, 29GUIDE recently added short documentaries from the National Geographic Channel to its entertainment content mix.

29HD Network?s recent sponsors include Vonage and VW who showcased several of their 15 second short films within each video download. The 29HDN team includes pioneers in integrating interactive and broadband sponsor messages with new media content tailored to specific audiences. Over the last decade this team has worked in partnership with most leading auto, entertainment, electronics, financial and several leading consumer brands in reaching this broadband audience.

Bob Caird of 29HDN, who headed up HBO?s launch of HBO and Cinemax as a paid satellite service for dish owners explains, ?with the PSP and iPod, the handheld video segment has already reached a critical threshold of over 10 million media savvy users in the last 12 months, this adoption rate has broken all records for multi-media platform adoptions and is a strong portent of where media consumption is heading in the near future?.

In keeping pace with Sony?s projected goal of 12 million PSP units sold world wide by year-end 2005 and an additional 20 million shipped by year-end 2006, over 5 million PSP have already been sold in the U.S. Sony also projects $250 million in movie and video sales in year one.

Joseph Shak of 29HDN explains, ?29HDN has the capability of seamlessly integrating the advertiser message while balancing the needs and wants of its users. 29HDN can help forward thinking advertisers to get their message out to this difficult to reach audience in way that it will get seen and noticed.?

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