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Business boost for SouthEast Interactive Media&Video Companies

A new Company Development Scheme for South East based Interactive Media and Computer Games businesses was announced by Skillset, Sector Skills Council for the audio visual industries.

The industry-led scheme, to support the employment base in the sector which has seen substantial growth in recent years, focuses on business, management and leadership issues as well as creative ideas and technical skills. Small and medium sized companies in the region will benefit from a tailored package of support to add business skills and commercial awareness to their creative and entrepreneurial talent.

In the South East the Interactive Media and Computer Games sectors have seen substantial employment growth in recent years with research showing them to be the largest sub-sectors in the region. Including all their sub-sectors, they now make up 60% of all audio visual employment in the area, playing a significant role in the South East's economic development and productivity.

The scheme, which is funded by SEEDA, South East Media Network, the Department of Trade and Industry and industry investment via Skillset, includes expert business consultancy advice and will focus on developing companies, when and how to invest in technology, raise necessary capital, plan projects properly and be aware of new markets and available resources that can help businesses. Delivered for Skillset by Wired Sussex, the support involves bespoke suite of individual mentor sessions, workshops, masterclasses, networking events and online resources developed specifically for participants.

There are two separate strands within the scheme recognizing the specific differences and needs of both interactive media companies and those specialising in computer games, but both will enable the participating companies to receive a tailored package of support which may include skills development in the following areas:

Business Management and company development
Asset exploitation and Management
Problem solving and understanding concepts
User awareness and understanding the different audiences and marketplaces for products
Marketing and Brand awareness
Pitching and preparing/making presentations
Risk Management
Outsourcing and Partnership Management
Change and growth management
Human resources and training expertise
Collaborative working and team building
Mergers and acquisitions and legal awareness
Technical expertise in digital security, anti-piracy technologies and ability for companies to build systems that seamlessly integrate these functions
Availability of resources from Government in relation to training skills and company development

For more information visit: www.skillset.org/businesssupport



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