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Gold Disk Promotion service for games

The Trymedia Games division of Macrovision Corporation together with The Licensing Agency officially launched the Gold Disk Promotion service for games. The program, created by TLA, uses Macrovision's technology to offer hardware and software manufacturers and product goods company's a selection of PC software that can be used as a premium. The consumer can try out each game and instantly select titles they want to own as their free premium.

The premium bundle options offered are presented to the consumer on a CD, DVD, or as an on-line promotion filled with a selection of full version game trials. Macrovision's technology allows full version game trials to be instantly unlocked with an activation code. TLA, as Trymedia's exclusive OEM representation agency, is licensing all content, as well as developing and creating the marketing programs on behalf of the OEM and product goods companies. Manufacturers can allow the other content on the disk to be purchased instantly at a discounted price using Trymedia's technology, offering even more value to the end user.



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