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Nintendo handheld gaming systems to outpace the competition

The king of portable gaming is projected to retain its crown this holiday season as Nintendo's top-selling portable gaming systems - Nintendo Game Boy Advance SP and Nintendo DS - continue to fly off store shelves.

Since its launch in 1989, Nintendo's Game Boy franchise has been the
number-one-selling handheld video game system worldwide, selling more than 188-million systems worldwide. Nintendo DS followed Game Boy's success in 2004, selling more than 8.8-million units worldwide.

As a wholly owned subsidiary, Nintendo of Canada Ltd., based in
Vancouver, British Columbia, is a leader and innovator in the $1 billion video game industry in Canada. Nintendo of Canada markets hardware and software for Game Boy(R) Advance, Nintendo DS(R) and Nintendo GameCube(R). Since the release of its first home video game system in 1983, Nintendo has sold more than 2.0 billion video games and more than 360 million hardware units globally, creating enduring industry icons such as Mario(R) and Donkey Kong(R) and launching popular culture franchise phenomena such as Metroid(R), Zelda(R) and Pok?mon(R).

Nintendo is dedicated to the long-term development of the
interactive entertainment industry, devoting its resources towards maximizing the latest technology to create the most innovative, interactive entertainment products in the world.



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