Sustainable Thinking exhibition of the Salvatore Ferragamo Museum

Able to offer an alchemy of design and sustainable innovation, with a range of innovations capable of combining innovation, aesthetics and quality, with "ethical" lace and stockings, where quality standards go hand in hand with fashion content, respecting both the environment and humans, Iluna was selected among the protagonists of the Sustainable Thinking Exhibition of the Salvatore Ferragamo Museum, for its value in the field of responsible innovation. The Smart approach that distinguishes it has allowed it to become part of the project, thanks to the excellence of which it is the bearer with its attentive look at the ecosystem.

It is precisely the materials and the know-how of the processes which are the focus, as well as the constant research and quality, which has long distinguished the Cuggiono Company. The excellence of the ingredients it uses, in fact, is 100% built on responsible innovation, granting it certifications issued by the most authoritative control bodies in the sector. The ideation of Smart lace, rigorously Made in Italy, is today certified Global Recycled Standard (GRS), whose peculiar aspects are outlined by the use of Q -NOVA by Fulgar polyamide 6, 6 fiber, obtained precisely from post-industrial raw materials, as well as the use of the first range of sustainable premium elastic fiber in the world, the ROICA Eco-Smart family. Produced by Asahi Kasei, ROICA Eco-Smart, a range of the world's first responsibly made premium stretch fibers including ROICA smart yarns offering sustainable solutions with impressive certifications. The yarn chosen by Iluna, ROICA EF is constructed out of more than 50% pre-consumer recycled content.

Continuous research, cutting-edge technologies, research and a constant commitment, with choices that give preference to sustainable and regenerated yarns, so as to evolve in a conscious and respectful way, have decreed the success of Iluna, which has become a reference point for the international market, whose products are all certified OEKO-TEX Standard 100 and a Smart Oriented example to show the widespread public of the upcoming Sustainable Thinking Exhibition of the Salvatore Ferragamo Museum.
On April 12th 2019 in Florence, in fact, the Salvatore Ferragamo Museum, has inaugurated a real narrative journey on the pioneering intuitions of its founder, in the research on natural, recycled and innovative materials, as well as on the most recent experimentations in the field of sustainability.

Designed by Stefania Ricci, Director of the Museum and the Ferragamo Foundation, with the contribution of Giusy BettoniC.L.A.S.S. (Creativity, Lifestyle And Sustainable Synergy), Arabella S. Natalini, Sara Sozzani Maino and Marina Spadafora, the Exhibition aims to provide an artistic and cultural contribution on the crucial issue of sustainability, understood as "a development that meets the needs of the present, without compromising the possibility of future generations to meet their needs "(Brundtland Report, 1987).

Sustainable Thinking is a narrative that aims to provide food for thought on the increasingly urgent and topical issue linked to a greater attention to the environment as a whole. A diversified key to interpretation, which speaks with the language of fashion, art and materials on the recovery of a more meditated relationship with nature and its profound relationship with technology, where the use of organic materials and creative reuse are fundamental aspects, as well as research stories and valuable materials, which at the end of their life are transformed into quality products, a concrete representation of the concept of circular economy. An invitation to a collective commitment and to a conscious and shared way of thinking; from the art of recycling, to the recovery of manual traditions, to Smart Technologies, up to the rediscovery of natural fibers, for a real sustainable renewal, where Iluna fits perfectly.

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