Avantex - the trade fair for high-tech fashion fabrics - is coming to Paris
Messe Frankfurt France is launching Avantex, a trade fair dedicated to high-tech fabrics for fashion and to research in that field, highlighting intelligent, connected fabrics, materials which combine nanotechnology and cosmetics, and surprising finishes and coatings. It will be held at Le Bourget, Paris, from 14 to 17 September, alongside Messe Frankfurt France's textile trade fairs.
"I wanted to bring Avantex's vision of uniting high-tech companies with fashion product designers and managers to Paris, the capital of fashion. The market is now mature and I am thrilled to be launching Avantex in September, " said Michael Scherpe, CEO of Messe Frankfurt France.
Innovative exhibitors will be there, chosen by the trade fair's selection committee, which has relied on experts appointed by the Taiwan Textile Federation. Companies attending Avantex must exhibit fabrics which have at least three innovative functions and/or hold unpublished patents.
Add the value of technology to conquer new markets! At this first event, Avantex will present the best of the high-tech textile industry, with almost thirty exhibitors from Europe and Asia, who will surprise you with the outcome of their R&D.
Switzerland will be there, represented by Forster Rohner Textile Innovations, the technical section of the Swiss embroidery maker Forster Willi.
The Taiwan Textile Federation will present around fifteen companies, including Camangi, from the Umorfil group, and its cosmetic solutions, and Everest, a sports specialist which wants to expand into fashion.
Austria will present, through the work of the Lenzing Group, with a specific space: the Lenzing Innovation. China will be represented by two companies, Ruisheng Textile (Shaoxing) and Tianzhuo Textile Science&Technology (Suzhou).
The Centre for Microsystems Technology (CMST) of the University of Ghent – IMEC, will come from Belgium to present its research.
Designers and brands are ready and interest is growing, which has given rise to the launch of this new trade fair alongside Texworld with its more traditional fabrics greatly prized by fashion buyers, and Apparel Sourcing Paris, the number one European trade fair for global garment sourcing.
A HIGH TECH + FASHION PROGRAMME
A fashion show will be scheduled, of course - a meld of technological materials and fashion on the Avantex Paris catwalk!
A dedicated Trend Forum specially staged by artistic directors Louis Gérin and Grégory Lamaud, demands investigation.
A seminar is also scheduled for anyone wanting information on development in this field.
The Avantex first edition will take place from Monday 14 to Thursday 17 September 2015, at Paris Le Bourget.
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